Sun Awareness Week with Babiators

May 03, 2022by Natalie Brown

Hello sunshine, we see you!

At Babiators, we love that big yellow circle in the sky for all the splendid, sunny days that it houses, where our rockstars can play and be totally awesome!

Most importantly though, we love our sun because we know how to have fun while keeping all our adventurers safe and happy. That’s why for Sun Awareness Week, we’re making sure our little sun society is well protected this week and forever more.

What is Sun Awareness Week?

This year, from the 3rd to the 9th May 2022, The British Association of Dermatologists (BAD) runs their annual Sun Awareness Week campaign. Their aim is to focus on the dangers of UV exposure and how to protect you and your team of little explorers when outside.

Sun safety is something we’re very hot on all year round because UV rays are still damaging even on those cloudier days – yes, we’re looking at you, British summer! But what many parents don’t realise is that UV protection for our little guys is super important, as they receive more annual sun exposure than adults. It's also important to pay attention to the eyelids and skin around the eyes as this is delicate and vulnerable too!

This increased exposure to sunlight increases the risk of eye damage from ultraviolet (UV) light because unlike adult eyes, kids’ eyes are still maturing and cannot filter out the harmful UV rays as effectively.

Why do we need Sun Awareness Week?

Did you know, The World Health Organisation estimates that up to 80% of our lifetime exposure to damaging UV radiation occurs before age 18?

Sun Awareness Week is there to remind us that the sun’s ultraviolet (UV) rays, while a real treat for us Brits, can pose a danger to yours and your kid’s health. Excessive exposure to the sun, especially on the eyes without sufficient UV protection can cause a number of problems, including cataracts, macular degeneration and in the most serious circumstances, cancer. Even if you don’t experience immediate issues that cause temporary vision loss, the lasting effects of sun damage to the eyes can be debilitating.

Protecting their eyes from sun damage

OK, so scary stats over… what we’re saying is, we can all have a great time soaking up the much-needed vitamin D, while making sure our eyes aren’t suffering from the negative effects of sun exposure. The answer? Babiators UV protection sunglasses.

With us, you can find a range of stylish sunglasses that all offer 100% UVB/UVA shatterproof lenses which provide maximum protection. Plus, to help maintain all-day protection, our silicone strap helps sunglasses stay on even the most active explorers!

What makes Babiators a cut above the rest, is they are especially designed for kids. We know that there will be bumps, bangs, and blows to every pair of Babiators during every adventure. So, we make sure our frames are super durable, flexible and comfortable so that, in the event of a tumble, they can be picked up, brushed off, and popped back onto little faces!

In the (rare) event your superhero manages to break these ultra-durable sunglasses, we’ve got you covered too. With one year of purchase, we will send you a free replacement (all you pay is shipping)! Just remember to simply register on the Babiators website within 30 days of purchase using the UPC code (12-digit number above the box's bar code).

Choosing the right sunglasses

We’ve shed some light – pardon the pun - on why Babiators are the answer to your safe, summer fun, but now comes the opportunity to pick your style.

For your walking, talking bundles of joy, we always recommend that they have a say in what styles to choose. By letting them pick their own pair of sunnies, there’s a much greater chance that they’ll be “cool” enough to wear with pride!

New in for Babiators

If you’re planning on some wetter adventures this summer, we’re totally on board! Our new in Babiators Submariners are designed for all our little aquatic-fanatics, to safely explore every pool, shoreline and more!

Offering 100% UV protection too, our Submariners help to combat UV exposure in water. This is because, in the sea and sun-exposed pools, water is highly reflective meaning UV rays can be reflected by as much as 30%!

To top it off, these goggles feature an anti-fog coating and shatter-resistant lenses, so are perfect to take away on hols and designed to be leak-proof with its strap adjustment button for a hassle-free fit.